The Shanghai TV Festival (STVF) launched in 1986, has since become Asia’s largest international film festival. Approximately 1000 film and television companies participate in the festival, and over 4000 guests from over 40 countries attend. STVF comprises four important activities: 1) the Magnolia Awards Competition; 2) International TV Market; 3) Radio and TV Equipment Exhibition; and 4) Magnolia Forum. The Magnolia Awards, named after Shanghai’s city flower, presents 15 prizes (such as Best TV Drama, Best Documentary, etc.) from the 300 competing programs. The International TV Market is one of the largest TV markets in China. Programs sold or traded include: films, TV dramas, documentaries, children’s programs, cartoons, sports, features and entertainment, etc. At the Ninth Annual Shanghai TV Festival in 2002, signed contracts were valued at RMB 490 million (US$60 million). The Radio and TV Equipment Exhibition attracts a large number of experts and visitors, as does the Magnolia Forum, where a number of hot topics are debated and discussed.

The Shanghai International Film Festival was first held in October 1993, and validated as an international “A” category film festival in 1994. It is the only international film festival of its kind in China. The International Film Festival include four major activities: 1) the Jin Jue Awards International Competition; 2) International Film Panorama; 3) International Film and TV Market; and 4) the Jin Jue Forum. Annually, seven world-famous experts, who are invited as jury members, vote to award eight films, selected from the 180 competing entries from different countries and genres. Shanghai cinemas are equipped with state-of-the art sound and screening technologies, and are enjoyed by over 200,000 moviegoers. Top Chinese and international superstars attend the festival every year, thereby increasing the prestige and news coverage of the event.

Website: http://www.siff.com
　　　 　http://www.stvf.com