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Shanghai Oriental Pearl Group (OPG)

Shanghai Oriental Pearl Group (OPG) is China’s first cultural concept company to list on the domestic stock market. The company’s 23 subsidiaries invest in tourism, radio and television transmission, and advertisement. As of June 2003, OPG had registered capital of RMB 963 million (US$117 million), total assets of RMB 4.417 billion (US$540 million), and net assets of RMB 2.974 billion (US$360 million). OPG is deemed to be one of the 50 listed companies in China with the greatest growth potential, and has been recognized by the Shanghai Government as one of the top 50 most important large-scale enterprises.

The Oriental Pearl Radio and TV Tower is the tallest in Asia, and third tallest TV tower in the world. It is by far the most recognizable landmark in Shanghai. Open in 2001, the Tower now showcases a Shanghai Urban History and Development Museum. Shanghai International Convention Center contains a five-star hotel, numerous multi-function meeting rooms and Shanghai’s largest banquet hall, which hosted APEC meetings and banquets in 2001. The Oriental Pearl Transmission Company has launched wireless broadcast, television, signal, data and even digital transmission in the Shanghai area. The company transmits dozens of radio and television channels to millions of local households across eastern China 24 hours a day. The “Oriental Greenland” Management Center runs the Shanghai Youth Off-Campus Activity Center. This 5600-acre resort has become an important tourist destination for extracurricular education and sightseeing.

OPG, with the support from SMEG, has consistently targeted new media investments. Recent investments and acquisitions include the Shanghai Cable Network and Eastday.com, the most widely used website in Shanghai. OPG also established Oriental Pearl Mobile TV Company, which has installed thousands of digital mobile televisions receivers on busses, ferries and yachts.

Website: http://www.opg.cn

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Shanghai Film Archive